Project Overview
Project Overview
Surf the Earth is a self-initiated mobile app concept designed as a pitch for Kiswe Mobile, Inc. The app reimagines the global surf report experience by blending real-time environmental data with social connection. From geotagged surf conditions to local community tips, the app serves both seasoned surfers and curious newcomers, making wave-hunting more intuitive and community-driven.
Role
Product Designer
Client
Kiswe Mobile, Inc.
Project Brief
Create a surf report app that not only provides reliable, location-based swell and wind data, but also fosters community through interactive discussion boards and local insights. The experience should feel:
Visually modern and coastal-inspired
Socially driven, surf-spot by surf-spot
Accessible for all levels — from beginners to experts
Brand Guidelines
UI Prototype
Take Away
This project sharpened my ability to merge lifestyle branding with functional product thinking. By designing with both data and culture in mind, I explored how product design can support hyper-local communities while encouraging global discovery.
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